MARKETING FRAMEWORK PLAN

The most effective digital marketing strategy is built from a framework of information about your clients and how they interact with your digital assets. Motto Marketing does a deep dive into your business, client attributes, and existing data to build your custom framework for quality lead generation. By working intensively though 3 key questions, we will build a unique marketing plan that attracts leads for measurably improved ROI.

LET US HELP YOU ANSWER THREE KEY QUESTIONS

QUESTION 1:

Who are your clients?

The Deep Dive Interview
  • Explore ypour business, goals, and clients
  • Develop client personas that will inform the marketing plan
QUESTION 2:

How do potential clients interact with your digital assets?

The Deep Dive Digital Audit
  • Determine strengths, identify areas for improvement
  • Create an Auctionable Step Document to curate digital assets for client personas
QUESTION 3:

What is the messaging and lead generation plan?

The Deep Dive Tactical Approach
  • Create a Strategy Document that defines messaging
  • Implement cohesive messaging on refined digital platforms

Does your marketing plan need a boost?

Contact us today to start bringing in more leads. CONTACT US

Continue Building on a Connected Strategy

Marketing Booster Packages

You have a rock solid digital strategy that’s generating leads. Take your plan a step further with targeted boosters for even more impact. Our no-contract Booster packages include keyword research, reports, and regular checkups to help you maintain and improve your brand’s visibility.

Visibility Booster

  • Improve SEO and Google Ranking
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Lead Generation Booster

  • Improve SEO and Google Ranking
  • Improve a PPC strategy for Google and Facebook
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Lead Generation and Content Booster

  • Improve SEO and Google Ranking
  • Improve a PPC strategy for Google and Facebook
  • Prepare web copy, blog posts, and social media posts
  • Launch email marketing campaigns
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